What role do public health campaigns like anti-smoking TV adverts have in the NHS, and why is this a good way to spend NHS resources?

What role do public health campaigns like anti-smoking TV adverts have in the NHS, and why is this a good way to spend NHS resources?

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Whether this is good or bad is probably too black and white: it ultimately depends on effectiveness, which links to the cost/reward ratio on a campaign basis and requires constant monitoring.  Viewing this kind of campaign as unimportant when set against the serious business of saving lives through medical activity. Saying for instance, that people never really listen to TV adverts and it is a waste of money.

Answered on June 29, 2017.
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